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malvern 'insanity'

a-small-etf-shop-thrives-in-vanguards-backyard-by-winning-advisors-and-investors-with-snappy-funds-while-following-a-decidely-anti-vanguard-strategy-and-charging-13-times-the-fees
A Malvern, Pa. asset manager not named Vanguard is charging 13X the fees, courting advisors foremost and selling with an 'annuity' ferocity -- to the tune of $46 billion of AUM

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