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RIA Custodians


About the RIA Custodians section:

Asset custodians are the central players in the RIA business and choosing one is the biggest decision most financial advisors will make to build their business. As the place where RIAs park their assets (the same way a captive broker would park assets at Merrill Lynch or UBS), custodians serve hundreds or thousands of these registered investment advisors and make big investments in technology and service on their clients' behalf.

This section features a series of articles under the “Asset Custody Project” label that cover these companies in a way that keeps advisors abreast of their progress – both with journalistic commentary and a common set of data so that advisors can easily compare them. The articles look at the strengths, weaknesses and niche capabilities of these companies.

— Brooke Southall

Here are links to the profiles of custodians:

  • Raymond James
  • State Street
  • Ceros Financial
  • Fidelity
  • Pershing
  • Royal Bank of Canada
  • Scottrade
  • Schwab
  • TD Ameritrade
  • Trade-PMR
  • Trust Company of America
  • BNY Mellon
  • Folio Institutional
  • Shareholders Service Group
  • National Advisors Trust
  • Equity Advisor Solutions
  • US Bank
  • If you want a more chronological look at news about the custodians, just scroll down.

    3 citizen-blogger attendees at TD Ameritrade National LINC offer their ground-level views



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    What marketing truths emerged from the exhibit booths at TD Ameritrade's LINC event in San Diego



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    New marching orders issued at TD Ameritrade's conference in San Diego: Don't join'em, beat'em!



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    Schwab, Fidelity and Pershing custody chiefs square off in Vegas but not before a private meeting in San Francisco



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    Schwab seeks 'jail time' for principal of RIA it fired: How Schwab's firing of a small RIA as a client became a three-year legal ordeal (Part 2)



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    Can Schwab, six years late to the robo party, 'freeze the market', catch up and blow doors?



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