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Articles tagged "LinkedIn"


Cathy Curtis: My goal is to have prospective women clients find me on LinkedIn.

RIAs recount how they reap new clients using LinkedIn and Twitter, stealing a march on shackled wirehouse advisors
A whopping 90% of the mass-affluent investor pool is online and 44% of them are actively looking for an advisor

Thursday 5.9.13
Brooke Southall: If we want to have a social-media presence, we are all self-publishers.

6 ways that RIAs can hone their expertise in social media by acting more like journalists
Like managing wealth properly, the production of content is a process that starts with some soul-searching and builds outward from there

Friday 3.29.13
Les Abromovitz: Loose lips can lead to information being made available to unintended persons -- which can also lead to insider trading.

Beware: RIA privacy breaches aren’t always high-tech
Bellowing that reaches the waiting room is one example of potential confidentiality-breaching behavior

Wednesday 6.20.12
Mike Golaszewski: You've worked hard to establish trust and rapport with your clients...Don't undo all that.

Why the LinkedIn password theft is a big deal and how advisors can avoid falling victim
The bad news: This was possibly a major breach; The good news: You can fix the problem in a few minutes

Friday 6.8.12
Russell Thornton: It builds more credibility and being more easily seen and heard online is probably a good thing.

Advisor Tested: Arkovi expands and archives a firm's online footprint
Social media tools archive your firm's posts, tweets and blogs and make sure they're all there when regulators pay a call

Friday 11.11.11
Kevin Nichols: Social media can used to reassure jittery clients while prospecting for new ones.

Three ways to use social media in turbulent markets
Rocky markets are the perfect time to use LinkedIn to ask for introductions

Monday 8.15.11
Maria Marsala: If your firm doesn't have a written social networking usage document, get involved with creating one. Volunteer as a test case.

Top 10 tips for the 'social' financial professional when creating your LinkedIn profile
A search will often produce a professional's LinkedIn profile before his or her website.

Friday 8.12.11
Elmer Rich: Using scripted content to advertise your firm- as Morgan Stanley recently did - is a common mistake among financial services firms and advisors.

Social media is effective with ultra-wealthy clients but forget the Morgan Stanley approach
Social media checklist needed to effectively reach out to wealthy clients

Tuesday 7.5.11
Brent Burns: Advisors who take on a fiduciary role have a lot of branding work to do.

NAPFA conference hits hopeful note as members look to the future
Unfazed by venue change, advisors mixed, mingled, blogged and tweeted their way through the three-day meeting

Wednesday 5.25.11
Zack Miller: None of what the largest RIAs are doing online should provide a compliance hurdle. So, just ape them.

Five ways that big, savvy RIAs are winning clients online
It starts with web content and ends with reasonable expectations about compliance and LinkedIn

Thursday 5.19.11
Jessica Maldonado: At the end of the day, people want to help other people.

Advisor Tested: How LinkedIn can truly build your business and not just feed your ego
Asking to stay in touch beats a cold call hands down

Monday 2.7.11
Kevin Nichols: LinkedIn is by far the social media connection of choice for affluent investors.

How to use LinkedIn to win more business in your niche
Four easy steps will help you get a list of prospects, but then there's a caveat

Wednesday 6.16.10
Mike Byrnes: Prospects are going to advisor websites and other online sources to do their due diligence before requesting initial meetings.

Seven things advisors need to know about social media
Shocking but true: In a connected world, the number of Google hits your firm gets increases your credibility. Social media can help.

Tuesday 5.25.10
Les Abromovitz: Is your web site updated for current economic conditions?

2010 to-do list for RIAs: Get out of the comfort zone, avoid SEC problems
Marketing and compliance resolutions that start with the Internet and end at the gym

Tuesday 1.12.10
Les Abromovitz: Twitter's 140-word limit leaves scant room for disclosures

Social media can turn regulatory exam into fiery wreck
Tweeting and Linking in are fair game for sharp-pencilled regulator

Tuesday 8.25.09



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